Transcript 0:00 [gentle music] Let's think about where we can go and what are the problems we can solve locally, globally. Let's focus on what we can all do together. 0:14 Let's bring others in from all over the world. That's what we're talking about. 0:20 [upbeat music] Welcome to The Peggy Smedley Show, the podcasting voice of IoT and digital transformation, with your host, Peggy Smedley. 0:39 Hello, listeners, and welcome to today's edition of The Peggy Smedley Show. I'm your host, Peggy Smedley. Last week was AWS re:Invent in Las Vegas, Nevada. It was virtual and in person, 0:53 and there were a few really big trends that emerged from that event that I would like to talk about on the show, and I think it'll be really interesting for you to hear all about it in case you didn't, uh, make it to the event or weren't able to watch the virtual part of it. 1:07 So we're gonna talk all about the happenings here on this first segment, and, uh, later on the show, as always, I've got some great guests I wanna tell you about. 1:16 I will be talking to Elizabeth Parks, President of Park Associates. We're gonna have a really great discussion, so I hope you'll stick around for that. And then I'm gonna bring back Robin Duke-Woolley. 1:26 He hasn't been on the show for quite some time, and Robin is the CEO of Beecham Research. 1:32 So we've got some really good discussions with the analysts today, so I'm sure they're gonna give us some great insights on what's happening in the market. So, uh, please stick around. I think you're gonna enjoy it. 1:42 All right, so at AWS re:Invent last week, it was all about the cloud, artificial intelligence, machine learning, data analytics, and partners. Now think about that. 1:52 You know, AWS does a lot of interesting things, and they're literally, I think, into everything. So the tech giant made some big moves when it announced new ways to engage with AWS. 2:05 Starting, uh, in January 28th, 2022, the new AWS Partner Path replaces the traditional technology and consulting partner-type models and evolves to a more offering-type model. 2:21 So this is really interesting because the company offers five partner paths, and partners can enroll in one or multiple paths based on their unique customer offerings. So let me explain this a little bit more. 2:37 So the five partner paths include the software path, the hardware path, the training path, and the distribution path, and finally, the services path. 2:49 So there are no tier requirements to validate software and hardware offerings with AWS. 2:56 So for organizations engaged with the services and training path, tiers continue to remain important to customers to understand the depth of their experience. 3:08 So let me give you an example, so this'll help clarify a little bit. 3:12 A partner may enroll in the software path and use AWS's Software as a Service Factory program to help optimize their solution and complete a foundational technical review to achieve the AWS qualified software badge for their offering. 3:32 At the same time, it can r- enroll in the services path to achieve partner tier recognition- recognition for its AWS-aligned professional capabilities and manages service experience. 3:47 So it's kind of interesting if you think the way they're, we're talking about all these things. 3:51 So AWS also has dedicated partner path for distribution, an invitation-only path to help authorized distributors engage faster with AWS. So that is what has changed with the partner program. 4:10 Now, now speaking of partners, which I think is interesting, let's talk about one specifically for a couple of minutes here, because I think this is interesting as well. 4:20 Intel and ABIA- and AWS had a virtual custom-built interactive 3D city on the cloud experience. Now, I thought this was pretty cool if you had an opportunity to see it. 4:33 So if you didn't, let me talk a little bit about it, because this enabled developers and partners and customers to explore AWS solutions powered by Intel across workloads and even verticals. 4:47 So think education, food, retail, healthcare, and just about anything that comes to mind, but let's talk about a few of these now, because I think it'll help you visualize this. 4:59 But one of the experiences was at the Habana AI Lab. 5:05 So AI was another huge trend at last week's AWS re:Invent that we just mentioned here, but the Habana AI Lab brings a new level of AI training efficiency to AWS with the Gaudi accelerators that power Amazon's EC2 DL1 instances. 5:25 So here attendees are able to get a deep dive into how the DL1 instances deliver up to 40% better price performance than existing CPU-based AWS instances. 5:40 So another experience was on the move. 5:44 So I love this one as well because it is so timely considering the Infrastructure Investment and Jobs Act and the influx of innovation we will see in our infrastructure and transportation systems. 6:00 So here Intel and, and AWS are helping to define the futureof transportation. 6:08 So this includes keeping pedestrians safe with IoT solutions or developing technology with Mobileye autonomous vehicles. 6:20 So if you aren't familiar with it, Mobileye is an Intel company, and it develops self-driving and advanced driver assistance technology. 6:31 Now, it embraces AWS's cloud to help scale and practically unlimited storage and computational resources for on-demand for its cloud source mapping solutions for really, if you look at it, autonomous vehicles. 6:47 So I think this is really awesome. 6:49 So let me share with you one more experience with this cafe that they had i- in the cloud at the cafe, and there are a couple of things that stood out to me here as well, which I think are really cool. 7:01 Intel and AWS are working together with partners and customers around the world to improve food safety standards and increase cooking and delivery efficiency and other things that you can think about. 7:16 But let me give you an example. 7:18 Just simply think about fast food and how fast food has changed, specifically even just, like, during the c- pandemic, but a big challenge in the space is the inability to make inventory management decisions due to the lack of correlation between demands and forecasts. 7:37 To address this, Intel and AWS are working with Quantiphi to help build a forecasting engine command center for a large fast food company. 7:46 The new user interface will help to visualize, analyze, and set alerts and control variables for the forecast. 7:55 So new scenario forecasting engine will help with the future planning, which I think is really great when you think about all the things that we've been talking about on this show for the last several months here. 8:07 But a different specific example is online food orderl- ordering and delivery, something, as we-- I just mentioned, is gaining a lot of traction. As one example, Delivery Hero aims... 8:21 and this is the company, Delivery Hero, aims to provide local food delivery on a worl- a worldwide scale. Now think about that. 8:30 That's something I talk a lot about when I always get you to think about thinking globally, but acting locally. This particular company is different because it personalizes... Now think about this. 8:42 It personalizes the user experience based on a region. Now this is that, that thinking outside the box that I'm always trying to get you to think about. 8:52 From the beginning, Delivery Hero sought to give users a targeted and personalized experience. 8:59 As the company continued to grow as a logistics provider, back-end standardization and consistency became more crucial, and I love that they're thinking about this. 9:09 So to meet these needs while also anticipating future growth, Delivery Hero chose to invest in SAP and decided to move it from an on-premise to AWS, powered by Intel technology. All the partners. I mean, collaboration. 9:26 I love the way this is all working. So Delivery Hero's processing speeds have increased substantially on AWS. 9:34 So whereas before the team's monthly billing runs would take twenty hours, on AWS it's, on AWS it's kind of reduced that time to ninety minutes. Just think about that. 9:46 Think about how it's changed, how its world has changed. These are simply just a few examples. 9:52 So before we wrap up, I'd l- I would be remiss if I did not mention the launch of the new managed service that was unveiled called AWS Private 5G. 10:02 So AWS is touting the service to help enterprises set up and scale private 5G mobile networks in their facilities in just days instead of months. 10:13 So this is expected to eliminate long planning cycles and complex integrations and offering automated setup. So AWS Private 5G allows enterprises to scale network capacity on demand. 10:28 Also, enterprises need only pay for the capacity and the throughput they're actually using. 10:35 So the private 5G service opens the door for more enterprises to leverage, I think, all these benefits of 5G, such as high bandwidth, think about lower latency, all the things we talk about that enables us to do things faster, quicker, easier. 10:51 Okay. So here's the bottom line of my opinion for today. Collaboration is critical to make great innovation happen. We can't do all of this alone. We know we need partners. AWS recognizes this. 11:06 Businesses are better together, and the right partners can enable things like smart health centers, connected gyms, high-tech educational institutions, and anything. This is just the beginning. 11:19 We're talking about food, fast foor- service, you know, all those things. So AWS re:Invent has me thinking a lot about the opportunities that are right in front of us, right in front of you. 11:32 So let's open up our minds to the possibilities that exist. So here's my tip. Let's think about where we can go and what are the problems we can solve locally, globally. 11:48 Let's focus on what we can all do together. Let's bring others in from all over the world. That's what we're talking about. 11:58 One of the announcements I really liked at AWS re:Invent was the AI ML scholarship program collaboration with Intel and Udacity. The objective is to bring diversity to the future of AI and ML workforce. 12:14 I don't know about you, but all of this has me very excited for what we can do with the technology in the months ahead.I guess my question for all of you is, what do you think? 12:26 You know, what opportunities are you seeing? I, I know you all see hurdles we're all facing, and we know the challenges we're facing, but do you think more needs to be done faster to get us where we need to be? 12:41 I mean, that's what we need to think about. Are we doing enough? 12:45 I would love you to tell me what we can do together, and it's, as AW Reinvent pointed out, there's so many things collaboration-wise when we think about we're working with Intel and they're working with, you know, SAP on the logistics side. 13:01 Whatever those challenges might be on the enterprise side or, or even on the consumer side, whatever it might be, B2B, B2C, whatever those are, if we work together, there's no problem we can't solve. 13:15 And in today's society, we need to figure out how we can work together to make things better, not only for today, but for tomorrow, and that's what's really exciting. 13:25 We saw how technology is opening up greater opportunities. All right. I'm out of time for this segment, but you know what I want you to do? 13:33 I want you to send me a tweet to continue this discussion on social media at ConnectedWMag. Every time we continue this conversation, many great things happen, and I love it when we're all talking together. All right. 13:47 That's all the time for this first segment, but remember, we've got two great analysts coming on, and when the analysts come on, sometimes we get intriguing conversations, and it opens up more conversations for the next show that we have. 13:59 All right. As always, this is The Peggy Smedley Show, and, uh, remember, don't go away because we're gonna have more to talk about, right? So that's what's more important. 14:08 This is The Peggy Smedley Show, the podcasting voice of IoT and digital transformation, and remember, with great technology comes great responsibility. We're gonna be right back after this commercial break. 14:18 [upbeat music]
